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Have You Met Grace Key, Founder of Candidly Kind?


Grace Key is a 20-something entrepreneur and founder of Candidly Kind, a clothing and accessories company based 100% on her designs. Since she was a wee little one, Grace has expressed herself through art and writing. And, for years, her inspirational witticisms have been beloved by family and friends. So, three years ago, she decided to turn her "Grace phrases" and art into a company, adding her sayings and designs to shirts, sweatshirts tote bags, and more.


Beyond that, Grace is a role model. She's sassy and funny and is known for rockin' her Urban Decay makeup, singing in the car, poppin' bottles, and being an all-around amazing businesswoman and leader. Best part? She has a really big heart, too.


We love her so much (do you follow her on Instagram? She's a hoot!) and we wanted to know more. So we asked her these lighthearted and fun questions to let her flaunt her personality even more!


Here they are:


  • Grace, what's your favorite song to sing in the shower?

"Wannabe" by Spice Girls

(Grace's mom, Carrie, told us this question made her laugh!)


  • It’s Friday night. You’re ready to pop a bottle! What’s your go-to drink?

Mimosas and red wine!



  • If you only had time to apply one beauty product before leaving the house, what would it be?

Lipstick or lip gloss.


  • Your celebrity crush?

Luke Bryan!

  • The best thing about being an entrepreneur?

Having a job and a career. When I get an order from Squarespace and the order pops up, I get so excited to see where everyone is from, like all the states and all the countries. That makes me happy.

  • The Candidly Kind design you wear the most?

I wear the Candidly Kind logo shirt every day because it’s so comfy. Right now my favorite shirts are the lavender color in the "Peace: let it begin with me" design and the green color in the "All We Need is Love" design.


(Grace's mom, Carrie, told us that she named at least 5 others! We don't blame her; they're all great. How about you check them out for yourself here.)



  • What's your message to young artists and entrepreneurs who want to follow in your footsteps?

Ask for help when you need it. Always work hard and be strong and just love everybody. And never give up!


(And get ShipStation and Squarespace. It’s our shipping program and our website host. I love using them both and can do almost everything on both of them!)

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Be sure to check out Grace's website, Candidly Kind, and follow her on Instagram and Facebook.




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